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Mastercard’s unique suite of card-linked offer programs is a win-win: for issuers, it drives brand preference at a low cost, and for merchants, it provides a higher return on investment to compete in a challenging marketplace.

Key benefits include:

Personalized Card-Linked Offers
Deliver highly targeted and personalized offers to cardholders, and ensure you are reaching your desired audiences—whether it is attracting new customers, winning back lapsed customers, or increasing spend with loyal customers.
Mastercard Traveler Rewards
Drive brand preference and cross border spend from affluent international travelers through a cashback program that drives cardholder engagement.
Card-Linked Services
Enhance the performance of your loyalty program through the ability to enable simple card-linked offers in real time. No coupons, no fuss – just a seamless consumer experience.

Additional Resources

Mastercard Data & Services
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Travel has new flavors to understand and devour

Shifting customer preferences are the essential ingredients for all of travel’s flavors. Learn how better data allows travel companies to go beyond product-driven tiers and profiles.

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Putting loyalty to the test

As consumers navigate new in-person and digital experiences, how will loyalty evolve? Companies are now testing new approaches in a “sandbox” environment.

Mastercard Data & Services
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Infographic: Growing Spend & Loyalty by Using Mastercard Pay with Rewards®

Digital-first consumers expect easy solutions to use their rewards. Here’s how banks like Citi are using Mastercard Pay with Rewards to grow monthly cardholder spend, transactions and long-term loyalty.

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