As inflation, interest rate hikes, and market volatility continue to drive economic uncertainty, businesses must make strategic, data-driven decisions to optimize costs and build resilience. Effective business experimentation will be essential for making operational changes on-the-fly in response to evolving economic conditions.
Join this webinar to learn:
The latest economic insights and consumer spend trends from Mastercard Economics Institute
Key business experimentation strategies to save costs and optimize operations
Real-world case studies on how brands including Coca-Cola are using a Test & Learn® approach to stay resilient amidst economic uncertainty
Relevant solutions to strengthen your business experimentation capabilities
Speakers:
Michelle Meyer Chief Economist, North America, Mastercard
Rupert Naylor Senior Vice President, Test & Learn, Mastercard
James Ford Vice President of Category Leadership, The Coca-Cola Company
