Maher Mikati, CEO, and others discuss how areeba partnered with Mastercard Digital Labs to build a digital wallet for consumers and merchants with a rapid innovation and prototyping sprint workshop. The areeba team speaks to Mastercard’s innovation and design thinking expertise, ultimately enabling them to launch a transformative solution for bill pay, money transfers and merchant payments during Covid-19 in the Middle East.
"Mastercard Advisors has played a critical role in helping our company transform from being a big data company to a smart data company"
"The reputation and credibility of how Mastercard collected these insights has resonated really strongly with the advertisers."
“What Mastercard has been able to do is actually go out into the marketplace and look at comparable programs and help provide a benchmark analysis for us.”
“It’s a unique relationship with Mastercard and it worked well so far, for the past two years, we really achieved big growth and we have strong aspirations and we expect them to play a big role in that.”